Service 01 · Web Design
Web design that sells the product.
Marketing websites for SaaS and AI startups: a clear story, real product proof and one obvious next step on every screen.
Overview
Your website is often the first conversation a buyer has with your product. We design it to answer what a founder would answer on a sales call: what it is, who it is for, why it works and what to do next.
Positioning comes first, then the homepage, then a system of sections the rest of the site is built from. You see progress every week and sign off each step before we move on.
What this service solves
- Visitors cannot tell what the product does in five seconds
- A site that looks dated next to your competitors
- Pages designed one at a time, with no shared system
- Too many calls to action and none of them clear
- A product that has moved on since the site launched
What's included
Positioning and page structure
We agree the message, the audience and the order of sections before any visual design.
Homepage first
The homepage is designed in full first, so the look and the story are settled where they matter most.
Design system
Type, colour, spacing and components that every other page reuses, ready for the build.
Inner pages
Product, pricing, about and landing pages, designed from the same system.
Responsive layouts
Every page is designed for desktop, tablet and phone, not squeezed to fit afterwards.
Related work
Design and build projects start from $1,199. Ongoing design work fits the monthly plan.
FAQ
Web Design, answered.
Do you design in Figma?
Yes. You get a Figma file with the pages and the design system, which is also what we build from.
Can you redesign only part of our site?
Yes. We can start with the homepage and the pages that drive sign-ups, then carry the new system to the rest of the site.
Do you write the copy too?
We shape the message and the structure with you, and write or edit the copy for the key pages so the design and the words work together.